From conceptual work to writing integrated advertising campaigns, I’ve done it all. I’ve written for print, radio, television, social media, and the web. I’ve also created basic German to English ad translations and served as an English-language consultant for European-based ad campaigns. In addition, I’ve built brands too, creating brand voices, brand personalities, and brand stories from the bottom up. I’ve also named companies, written vision and mission statements, and created messaging frameworks.
Portrays a combination of passion and reason and shows a keen understanding of the target audience. –D&AD Judges
